More Chulucanas crafts’ workers are authorized to use DO

The Peruvian National Institute for the Defence of Competition and Intellectual Property Protection (INDECOPI) has granted new authorizations to use the Denomination of Origin (DO) ‘Chulucanas’. A group of artisans in the village of La Encantada (Piura Region)are now able to use such a name in their art.

By using the word ‘Chulucanas’ the artisans would have better marketing -- it will distinguish similar products from theirs. Chulucanas as a DO recognizes that “its production has been made with unique techniques and materials in the world.”

INDECOPI reports in its website that Chulucanas was granted DO back on July 2006 after determining that the ceramics were the “result of the interaction of natural factors from the area (clay, sand, climate, mango leaf) and humans (technical rescued Tallan and Vicus cultures - 500 years AC) that demonstrate the connection between geographical origin and product characteristics.” In March 2008, INDECOPI recognized the ‘Regulatory Council of the Denomination of Origin Clulucanas’ and awarded the first 6 authorizations to use the DO. Today, eleven other ceramic crafters have managed to get the authorization to use the DO after demonstrating that their production complies with the requirements defined by relevant normative.

Finally, the Council of the Designation of Origin Chulucanas’s president was granted a trade mark in the said name.