World Trademark Review (WTR) expands

It is with pleasure that I announce the launch of a new IP blog by the WTR.
However, do not expect the usual blog addressing legal updates and case reports because you are going to be disappointed. As you know, the majority of IP blogs are written by practitioners and/or academics (some wannabes also), but this blog offers info written by proper IP journalist.

Adam Smith, reporter for the WTR explains: "For eight years WTR has covered the most important trademark stories of the day, and has broken some of the most significant trademark stories of recent times, from exclusive analysis of the ECJ's recent decision in the Google keywords case to news of how the top 100 globally protected trademark list has resurfaced on the domain name agenda. WTR has the independence and objectivity to supply readers with information they cannot find anywhere else: we can interview the parties involved in a dispute, press trademark offices for their positions and statistics, and gather insightful opinions through speaking with leading brand owners. Assimilating this means that our specialist trademark journalists can strike at the commercial heart of every development in trademarks. WTR's blog will therefore complement lawyers' blogs and present new dimensions to industry debates, as well as highlighting and linking to other industry content."

If you would like to receive the free blog, click here.

To read the blog, click here.